Udo Nadolski
The social network Facebook, which has about 15 million members in German-speaking countries alone is currently as the main channel. The importance of social media for the talent is, however, excluded from this discussion or included part indifferent relationship management (TRM). While for professionals, it is indisputable that the impersonal mass communication of personal marketing can be not the drug of choice, in many places still appropriate solutions be sought to keep pools across the social Web in contact with candidates from usually laboriously built up talent. 88 percent of the study participants looking for talent but digital communication and information. However, only 23 percent of them for HR managers would activate their profile information in social networks such as Facebook or studiVZ.
So social networks prove to be largely not suitable to operate effective talent binding. Credit: Howard Schultz-2011. Candidates to an exclusive talent community show clearly open offer that 64 percent would use. Candidates in addition to job offers in particular matching simplified networking, ongoing news from the company, as well as invitations to events promise to participate. Also in the classic headhunting has been recognised long ago the benefits of social media offerings, to sift the profiles of potential candidates in networks like XING or LinkedIn, which now own user features for recruiters, have established. However, experts see the role of Web-based recruiting quite realistic. No online service has the experience and also the instruments of a personnel consultant to find a suitable new employees. Where networks on the mere ground trust and hope for the needle in the haystack, recruitment relies on comprehensive own databases, allows the candidate looking for a wide variety of criteria and therefore very often only targeted very few actually suitable candidates for a specific position identified”white Udo Nadolski, Managing Director of the consulting firm specialized in technical recruitment and outsourcing services Harvey Nash in Dusseldorf.
This finally different soft factors of possible candidates would apart from curriculum vitae and previous qualifications are recognized and valued, team, conflict and criticism, discipline and appreciation, motivation or ability to communicate. We can now even not a Web profile verify themselves, but only in the personal interview and with the required portion flair and experience. Also the consultant as opposed to an online service can afford the often decisive persuasion, which is today often necessary to attract a candidate ever for a change to the new job”, so Nadolski. Editing plain text ONLINE on the Hamdan 27 53127 Bonn E-Mail: