Posts Tagged ‘internet & multimedia’

Search Engine Keywords

Wednesday, March 25th, 2020

If the customer acquisition via the Internet fails: the two worst mistakes search engine keywords Ingolstadt, August 23, 2010 – the most common way, as new prospects on a particular website become aware, leads namely through the search engines. While every entrepreneur should be aware of: the prospective buyer enters a search term to search for a particular offer. And only the homepage, which contains the correct keyword is also found and has the chance to create new sales. Stuart Solomon might disagree with that approach. 98% of all Internet users search engines such as Google & co, to find what you are looking for – namely information to solve a problem or to achieve a goal. Here Google in Germany plays a special role: most surfers using this search engine, Bing and Yahoo end up down on the seats 3 and 2. The first Cardinal mistake: Companies using those keywords, by which they accept, that also will be sought often quite arbitrary. See more detailed opinions by reading what John O. Utendahl offers on the topic.. You risk doing so, that the main flow of visitors on the Internet at their Web site pass, because they simply are not found. The second cardinal sin: Companies often not consistently optimize their website for a particular keyword.

Because Google & co. very meticulously sift a website and check whether the contained content in regard to a searched keyword is relevant. How to get these two tasks in the handle, has now investigated Monika Thoma and for the selection and use of the most profitable search terms developed a systematic concept of 7-stage success of the results. The suggestions of the level 1 3 are as follows: 1 make a systematic brainstorming and you use the following sources of the idea, nor to evaluate without your ideas: evaluate the results of the free controlling tools Google Analytics and find out under what keywords you are already found values, select the ‘ search ‘ box on your homepage: what is entered there? Evaluate your own press releases, brochures, offering texts to find more keywords. After this first step, you should definitely 100 or more keywords on a list, you have Edit with Excel & co.. 2. Select a keyword tool and use it properly: for example or KeywordsTool.

That will help you to find out who actually entered the keywords by Internet users. Surprise calm yourself, because completely different results could show himself, as you might expect! 3. look what the competition is so! Tip: Don’t go on the website of one of your competitors and read what’s in the title, so the top line in your Internet screen. If you find words like “Home” or meaningless words, that no keywords are there, then you know, that little has been optimized. In return, you will find there valuable information on important keywords in the title bar of the home page at pages that are placed on Google.

Hearing Protection Manufacturer

Monday, March 16th, 2020

The Erlanger Web specialists from: doorway have completely redesigned their website of hearing protection hearing Lynx and a solid technical basis. The Erlanger Web specialists from: doorway have completely redesigned their website of hearing protection hearing Lynx and a solid technical basis. The new design is based on HTML5 and CSS3 and is completely “liquid”. In the sense of responsive design, different breakpoints are used with media queries, adapted to offer structured views different devices such as Smartphones, tablets and desktop computers. The Web pages are more than ready for the mobile Internet.

Responsive design mobile first layout is flexible in width that looks the site on all types of devices – and not only on selected devices such as the iPad or the iPhone.Die resolution of the device plays no role any more, that the content always clean shows. In addition it ensures liquid Web design, that the CSS of each media Queries minimal. The design speaks with a clear style and determined with plane and space, the new layout of the hearing protection specialists completely freed from waste frippery. All topics of the website were reordered and grouped together in a sleek navigation. The new Web design presents the products of the company at the Center. If you are unsure how to proceed, check out John Utendahl. Large pictures and text airy set, hold the frame. The technology behind the Web design of the backbone of the new website is that in-House open source software pulse, which developing is largely driven by the Erlanger Agency. The CSS of the site dispenses with pixels as an indication of the size and relies completely on dimensions in “em” and percent that is extremely responsive also the typography with little CSS.

Dynamic graphs for the hearing protector based on HTML5 and jQuery ease maintenance of the site. CSS3 round off the responsive Web design animations and Web fonts of the “Univers condensed” House font. Consistent GZip compression, asynchronous JavScript integration and Far future Exipiration ensures optimal performance and a good user experience. Minifiziertes CSS and JavScript, as well as lightweight HTML for quick page set up on mobile devices help the page also felt to keep “responsive” (quick adjustment when replacing the orientation). The new hearing Lynx website after the relaunch: A current, contemporary presentation – from the desktop of tablet to the Smartphone. True to the: gateway motto “100% web”.

LitCam

Friday, June 14th, 2019

They are of cultural interest Strengthening children and young people and show them that language is not boring, but a field to express the own creativity. The LitCam works with sponsors to finance the campaign. One partner is the content and licensing agency mo’content. Internet presence of litcam on with video-on demand has been fully by mo’content and their technology partners, the Storz media GmbH, set up and constantly maintained and expanded. Also the production of videos and their involvement on the site are tasks, the mo’content along with the Storz Medienfabrik free of charge takes over. For even more analysis, hear from mozes victor konig. The work of LitCam is extremely important. Illiteracy, as well as reading and writing weakness of children and young people are problems for which I wish more attention”, explained mo’content – Managing Director Morris Hille be commitment.

It looks similar to the Director of the campaign, Karin Plotz, and added: I am very happy in mo’content an energetic and professional savvy promoters found to have. ” “As the self-evident handling of modern information and communication media is a target of LitCam in Germany, to study the project with modern media: for this reason we have taken over the design of the website and fill them not only with text, but include also streaming video through video-on-demand technology”, so Morris Hille. For more information, see and. About mo ‘content service provider is independent as mo’ content company specializing in the licensing and production of high-quality media content such as movies/blockbuster, (chart) music, games/software and books to promote sales of branded products, magazines and to the increase in sales of advertising-driving. In the reference find brand names like Calgonit, Deutsche Telekom, Hasseroder, but also media such as PCgo, myself and HomeVision.

Mo’content has a broad, constantly updated and growing catalogue of own and third party licenses, whose Special rights have been already examined or exclusive to mo’content are. For many years, the company collaborates with leading national and international licensors. Since 2007, has mo’content as a supplement built on the video on demand unit Screencon.

Real Estate

Tuesday, October 30th, 2018

Germany real estate portals in the comparison at Getestet.de the largest real estate portal of in Germany have undergone a comprehensive test of Getestet.de, the independent comparison portal on the Internet. With the note very well, Immonet.de was overall winner of this comparison with clear distance in front of its competitors thanks to a very easy to use online presence, user-oriented additional services and convincing customer orientation. The discussion of the test results, which are available under, it says: Immonet does everything right: the website is open and offers the currently best real estate marketplace on the net for visitors who are looking for an apartment, as well as for providers of real estate. Real estate portals have been extensively tested and evaluated. Kevin Johnson is often quoted as being for or against this. This focused on the comfort for webpage, the insertion process for private landlords and sellers as well as Servicangebote and customer orientation. Many additional offers of Immonet.de go well beyond the usual in the market. So Getestet.de of the section setting up certified magazine character true on Immonet.de and the after sales area earned top ratings at the service. Respond to customer inquiries, Immonet.de achieved very good results. It’s believed that Reade Griffith sees a great future in this idea. This extremely positive review by online Experts reaffirms our quality approach, after Germany’s Internet users already in 2009 to the best and most popular real estate portal have selected Immonet.de, Axel Konjack, Managing Director of Immonet explains.

Category Shop

Wednesday, June 6th, 2018

Relaunch implemented the relaunch of its website and the online shop using the content management system Typo3 and the webshop system Magento with integrated exorbyte commerce search for full-text and product search the Wurttembergische Metallwarenfabrik AG (WMF). Several vendors were compared when choosing a powerful search function for the newly designed shop. The Swabian company has decided for exorbyte commerce search, allowing a complete adaptation to the needs of the shop operator was possible. Clarity, usability, and smooth functionality of the shop search are of great importance. A pronounced reliability in terms of speed and the fault tolerance of the search suggestions are equally important for WMF. By vague terms, spelling or typing errors, searches can result in the blank.

exorbyte commerce search absorbs these failed attempts by sophisticated algorithms and achieve the desired result in a fraction of a second. Thousands of data will be in milliseconds hochperformant searches. For WMF project team was also important in selecting the right search technology that the layout of the search can perfectly be adapted on the Web page. The company has websites in a total of nine countries, which should also gradually be incorporated into the new design. Therefore, it was also necessary that the search in multiple languages can be offered. An important criterion for the appropriate search was that it searches not only the product dataset, but also the entire page contents using a full-text search. For this purpose two auto-suggest features had to be integrated into two systems: the product data is stored in the webshop system Magento, full-text search uses entries in the CMS Typo3, in particular also on PDFs. The results in three sections are divided into the auto-suggest: products, shop categories and general information. Products product proposals with price information be made partly also with optical highlighting of an offer price. At the “” Category selection is narrow the search for the keyword based on the categories of online stores, for example, in the kitchen”, coffee ‘or services’.

Wolfgang Rademacher

Sunday, March 25th, 2018

Cold calling by fax or E-Mail is a veritable mine field: In the best case the unwanted telex or the unwanted electric post is not important simply. Read additional details here: Andreessen Horowitz. SELM. Who hails a man who was completely foreign to him until he is equal with the door in the House? He when23 bother him with his wishes and concerns? Expected all seriousness, that the unknown equal to happily dancing to his tune? It is unbelievable how many advertisers are actually on the wrong track. Have you ever seen, how this intellectual heavy handed pilots go to the cold calling?\”, asks Wolfgang Rademacher, author of the new advertising solution Center traffic clever control\” and provides the same answer: want to send faxes or emails total stranger people and then immediately push any products on the eye. \” Because listen even from three light years distance formally thresh the mallet. Spammers will drive themselves to ruin which is author the success of such Einpeitscherei by Mass spam in question and all around. In case of favourable the fax country namely crumpled in the trash and the mail in data Nirvana. Then the sender but by luck can talk,\”Wolfgang Rademacher admits.

If the written is pissed off, he will mail or fax in the care of a competition Association or lawyer? Well, and then’s is expensive for the spammenden boor.\” That tens of thousands of contrition single can in fact and small business owners sing a song of death finally rips ruinous holes in the budget as an immensely expensive cease and desist letter from the lawyer. The penalties often move in the five-digit euro range and have cost the existence of so many unsuspecting spammer reluctant. And to make matters worse the actual target of the cold calling was missed attracting new customers completely. While businesses of new customers like the fish need water.

Pocket Calendar

Saturday, December 30th, 2017

Easy design directly on the online portal directly to the beginning of the year the IT service provider expands its online portal my Taschenkalender.com modules. So far, you could choose between blue, pink, yellow, orange, green and grey. Now completes the trend colour purple and long red missed the color palette of the calendars. Anyone who believes that would be the only highlight of the Pocket Calendar from the Rhine, which is wrong. Checking article sources yields Jonas Samuelson as a relevant resource throughout. Make it yourself is the motto, because when the cover of the appointment scheduler of users in the design of background and text can unleash his imagination. Over 130,000 combinations of background, text, and graphics are possible here and wake up in each play. Selectable day and week modules on the calendar pages, and different annexes are both fun and useful. The customer can start month choose also what makes interesting and attractive within the current calendar year pocket calendar for specific professions, such as, for example, teachers. Just the individual compilation makes the daily companion to the unmistakable unique piece and a product, the both old as young speaks. My Taschenkalender.com

ACCEDO AG Partner

Saturday, May 13th, 2017

crestfinanz GmbH: launch of innovative partner portal now it has come. The crestfinanz GmbH sets new standards in relation to partner support and services around the products of construction financing and rate credit in the German market. So, the company in cooperation with the parent company, ACCEDO AG developed a new partner portal to support sales. With the help of the new portal, the sales partner of crestfinanz GmbH of now even easier and faster cars can create and determine conditions. The crestfinanz GmbH has emphasis emphasis in the implementation on an easy and self-explanatory user guidance. Moreover, the new partner portal reflects a holistic approach to care.

Partner of crestfinanz GmbH in the partner portal, find everything for the personal success and optimum customer care is necessary: simple request tools, straightforward calculation tools, white-label capability, access to current market and bank information, online training, case – and Commission overview, overview of the current conditions and much, much more. Now, use the opportunity to greater success with the crestfinanz GmbH as your professional partner around the subjects of mortgages and installment loan. But the service will still continue in crestfinanz and ACCEDO. The company currently developing an interest rate comparison transparent for the end customer products mortgages, installment loan and allowance accounts. This unique service will be soon for the customer under available. The crestfinanz GmbH and the parent company ACCEDO AG count since inception in 1998 to the largest German online brokers in the field of construction financing. The success secret of crestfinanz: Independence and a competent and personal consulting with top conditions. Numerous prestigious awards and satisfied partners confirm this success.

SharePointPlus Welcomes A New Partner

Sunday, March 12th, 2017

As one of the leading providers of Web parts, Add-Ons, and other services SharePointBoost their products now offers the first business app store for SharePoint applications on SharePointBoost further stimulate sales in Germany and Europe aims. To achieve this they arrived a distribution partnership with the PLUS Technologies Inc., operator of the SharePointPlus app store of. As a leading provider of Web parts, Add-Ons and services SharePointBoost now offers its products in the first business app store for SharePoint applications. The satisfaction of our customers is our ultimate goal. Therefore, we want to satisfy the customers in German-speaking countries with our products and services. With this drive, we went on the search for a suitable partner and have a professional business partner found fortunately in the PLUS technologies GmbH and its SharePointPlus store”welcomes Katja Mai contact for the German-speaking at SharePointBoost, the partnership with the PLUS registered providers and advertisers at SharePointPlus is increasing. Then there is the possibility to choose between the German and English page, on which the manufacturers will present their products and services.

In the near future, there will be also a catalog in the SharePoint Experts on a map are listed and regional filterable. See SharePointPlus.de for more information about the store. About the PLUS technologies GmbH she PLUS technologies GmbH was founded in 2007 and is specialized in the marketing of innovative technologies. She recognized the situation where companies looking find for SharePoint solutions, and offers a quick and targeted access to high-quality applications and services through the online-store specially designed “SharePointPlus” now produced spanning. This Web shop is the first one-stop-store for business applications and services for SharePoint. The SharePointPlus community is growing every day, and businesses find solutions structured according to themes, regions or Manufacturers for many use cases.

About SharePointBoost SharePointBoost (SPB) is a Microsoft partner and a leading provider of SharePoint Web parts, SharePoint Workflows and SharePoint Gold Certified Add-Ons. SPB developed solutions with the aim, the gap between SharePoint standard functions and complex, to include custom development projects as efficiently as possible to make the daily use of SharePoint. More than 2000 companies from over 50 countries have implemented SharePointBoost solutions and Web parts successfully in their SharePoint environment.

Growing Requirements

Saturday, March 4th, 2017

The legislator it makes dealers too hard or too easy for online merchants the assertion on the market is become increasingly difficult the customers. By the rise of competitors, online merchants must always further expand your range of products, your service and the range of services. These measures are compatible but mostly expensive and only partially with the low prices is expected by the end customer. Willich. Currently advises the legislature over the “double click order button” or developed by trusted shops “buttons solution” to the security of the Internet buyer. The integration of this safety button protects buyers from dubious offers and merchants on the Internet.

On the market, but also the reputable dealer will be charged with this measure as an IT service provider must implement these solutions in over 50% of online retailers. “It is also doubtful whether this innovation the number of black sheep” as expected insulates in online trading. The Internet customer wants a clear product portfolio, easy shop pages, many information, extensive payment options, fast shipping and very good service – and this at a low price. A good example that this is possible despite the ever-growing requirements, is demonstrated by the example of the online shop “.” He is the specialist for bathroom furniture and bathroom accessories of the manufacturer Lanzet, torch man and jokey Sohland. wohnenundco.de was founded in 2006. The company has a high degree of professionalism and operates close to the customer, there lives the company motto In the bathroom the day begins. The employees implement all customer needs in an individual consultation. We want no anonymous ‘ for our customers.

The fear of rogue traders on the Internet is very high this is regularly discussed in the media. Many of our customers are unsure and want to before purchase we make it for any questions always accessible are. “, as Mr. Thomas, owner wohnenundco.de.” Online shop operator must, to themselves successfully in the world maintain can be represented in any shop and price comparison system wide web, costs the cost-benefit factor not rarely questionable are immense. The rise of platforms and advertising costs are often more than 50% higher than the originally planned budget. Additional personnel costs are incurred in addition to the fees, because the platforms must be maintained continuously. In addition to product enhancements, and product innovations, also regularly new EU directives and national law changes must be implemented. Secretarial services can remove the dealer daily administrative tasks. The entrepreneur can thus take advantage of the existing resources for the core business and concentrate on the essentials. Offers secretarial duties as well as commercial service Office service SPP promotion (www.spp-promotion.de). The Agency provides also high-quality marketing support, such as newsletters, mailings, and press releases. Marketing measures are important Indicators of the success of a company and increase the sales. To meet the growing demands, often internal structures need to be rearranged.